Running a Small Agency
Ultimate Marketing is a creative agency in Spain working with clients across lifestyle, retail, and hospitality. Tony, the founder, had a small but talented team. The challenge was that too much of their time was spent on routine tasks like scheduling posts and pulling reports, instead of focusing on strategy.
The Internship Journey
Tony brought in a remote marketing intern to handle the day-to-day flow of campaign work. The intern scheduled posts using Buffer, drafted blog outlines, researched industry trends, and prepared first drafts of analytics reports. They also helped tidy up client-facing decks, which gave campaigns a more professional finish.
What Changed
Tony was delighted with the outcome. “Our intern kept the wheels turning so the rest of us could be more creative. Campaigns went out on time, our reports were ready faster, and we actually had space to think ahead for clients instead of just keeping up.”
Future Outlook
The experience left Tony confident about using interns again. He sees them as a flexible, low-risk way to keep projects on track during busy periods. “I would recommend it to any agency that wants to grow without losing focus on quality.”

